Artwork designed to remain visually clear and detailed at desk scale.
BUILT FOR THE DESK.
The artwork gets the attention. The mat still has a job to do. Every FGR4 desk mat is designed around both sides of that equation.
A desk mat first — made to sit underneath the keyboard, mouse and setup you use every day.
The underside is there to help keep the mat settled once it is in position on the desk.
Enough surface area for the mat to become part of the whole setup, not just another small accessory.
Artwork designed to remain visually clear and detailed at desk scale.
A desk mat first — made to sit underneath the keyboard, mouse and setup you use every day.
The underside is there to help keep the mat settled once it is in position on the desk.
Enough surface area for the mat to become part of the whole setup, not just another small accessory.
SEE IT IN MOTION.
Some products make more sense when they move. See how the artwork, scale and desk presence come together in the real setup.
EVERY LINE HAS A REASON.
The design starts with the thing that makes the subject recognisable — its shape, structure, layout and the details people who know it actually notice.
The recognisable shape, layout or profile becomes the foundation of the design.
Hierarchy, proportions and placement are designed around the subject rather than added afterwards.
The smaller cues are what make the finished artwork feel specific, familiar and worth looking at again.
The smaller decisions are what make the finished design feel specific to the subject rather than like aviation artwork with a different name dropped on top.
LOOK CLOSER.
The big picture gets you interested. This is where you get closer to the print, scale, finish and the details you actually live with once it reaches the desk.
A closer view of the artwork and the physical product it is built around.
01
Use this frame for a genuine close view of the printed artwork, edge or working surface.
02
Use this frame for the underside, edge, scale or another physical detail customers should see before buying.